I read a lot of books. Books on marketing, customer relationships, networking…just trying to keep it fresh. Any book you grab these days that talks about marketing is going to mention some variation of a statistic relating to the thousands of advertisements that we see every day, or the number of impressions required for us to absorb & act on a particular marketing message. The bottom line is that we as consumers in this society are absolutely overrun with advertisements.

So it takes something just this side of extraordinary to get me to really say “wow”. And this may not be as cool to you, but I thought it was freakin’ genius!

Here is an email we got from one of our favorite vendors this past week:
see the email

Clever in its own right. But then you get to the website. I actually laughed!!! I laughed…I watched the video of the cypress playing tennis. And I voted.

So right now, I am inviting ALL of you to rush to www.VoteForTrees.com and help us finish the race to 5,000. I won’t give away the surprise, but there is a cool little package that might just arrive at your door after you vote (on a non-paper material)…so vote today!

And just so we can show our support for trees, leave a comment here on the blog if you had time to vote! Go trees!

~ Charles